NB 003 — Profiting from teaching with Sean McCabe
Podcast | July 12th, 2014
Today I’ve got my absolute favorite product creation and launch story to share with you! Sean McCabe started as a web design consultant, then built up a following for his true passion: hand lettering.
He then started teaching and grew a massive email list and then launched a training product. He shares the story and all the launch details (including exact revenue numbers) in this episode.
Here’s where you can find Sean on the web:
- His main site, Seanwes.com
- The seanwes podcast
- His new book, The Overlap Technique
- His tshirt and print store
- And finally, the wildly successful Learn Lettering course
Here you can see the very first tshirt Sean sold in his store.
Don’t forget to subscribe on iTunes.
Super Great Podcast! Congrats Nathan! I always love to hear your advice, and in this case I found Sean’s story really inspiring and helpful (since I’m using your Authority book as a guide to create a fashion illustration course). Well, I think I have to work harder to build my audience :D
Thanks!!
[…] This past week, I was interviewed by my friend, Nathan Barry, who just launched his new podcast. He was kind enough to have me on for the 3rd episode of his show: Profiting From Teaching With Sean McCabe. […]
Thanks for that, really interesting. I wonder if across your case studies you have an average $ per email subscriber… obviously it would be a rough metric. But potentially interesting. For Sean it would be $5.40 per email subscriber. $81,000 / 15,000 = $5.40