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I write regularly on both design and marketing. In order to get introduced to my content, it's best that you pick one and go from there. Do you want to design better software or websites? Or build audiences and sell products?
A year ago I made the decision to focus full-time on ConvertKit—which at the time was a failing product with only $1,337/month in revenue. In order to turn it around I… Focused full-time on just ConvertKit—ignoring my other businesses and products. Invested $50,000. Hired my dream team. And worked like crazy. You can read that […]How to create t-shirts for your startup
My goal has been for ConvertKit to be more than just software. Instead of just being the best tool to use to grow your audience, ConvertKit is also a movement of bloggers building a full-time income from their audience. You can’t have a movement without t-shirts (everyone knows that). So it was time to make […]Unsolicited Advice
The rock skipped five times across the water before sinking into a small wave. Not bad, considering the water was rough. As Barrett searched for another rock to beat his new record, we discussed a new idea: what if we gave people all our advice and opinions they never asked for? I was with four of […]Designing a SaaS app create account screen
In the two years I’ve been designing and developing ConvertKit I’ve always focused on simple usability. With limited time and money I couldn’t make everything perfect, so I wanted to make sure the usability was excellent before adding that last level of polish. Basically I focused on user experience before user interface. I think that […]