Topic: Business

Growing ConvertKit to $30,000 in Monthly Recurring Revenue

A year ago I made the decision to focus full-time on ConvertKit—which at the time was a failing product with only $1,337/month in revenue. In order to turn it around I… Focused full-time on just ConvertKit—ignoring my other businesses and products. Invested $50,000. Hired my dream team. And worked like crazy. You can read that […]

Unsolicited Advice

The rock skipped five times across the water before sinking into a small wave. Not bad, considering the water was rough. As Barrett searched for another rock to beat his new record, we discussed a new idea: what if we gave people all our advice and opinions they never asked for? I was with four of […]

2014 in review — 3 years after quitting my job

It’s that time of year again. Time to buy Christmas presents, wrap up major projects, and ask two simple questions: What went well this year? What did not go well this year? Yep, it’s time for the annual review! This will be my fourth year doing an annual review. Here are the previous years: 2013: […]

How too many products can hurt your business

Each time I launch a new product I see a nice spike in revenue that trails off over time. After The App Design Handbook launch I saw revenue drop down to about $2,000 to $3,000 a month without much promotion. My immediate thought was, if I add another product not only will I see a giant spike […]

Hiring: Marketing & Customer Success

We’re hiring a marketing and customer success person for our team. This position will be split between working on and As the first full-time hire you will be wearing a lot of different hats. Much more than customer support First, you’ll be in charge of customer success for ConvertKit. This isn’t the typical “Here’s […]

Why you can’t sign up for my SaaS app

Today I announced a radical new direction for ConvertKit, my email marketing SaaS application:  You can’t create an account. Seriously, go to the website and try to pay me. You can’t. Like every other SaaS business, ConvertKit’s goal is to make money. So why remove every payment method from the site? Well, I have a […]

Two years after quitting my job: 2013 in review

If you’ve been reading this blog for a few years, you know the journey I’ve gone through: In October 2011 I left a startup job (making $60,000/year) to freelance and build and sell products. 2012 was an amazing year where I built this blog, wrote two books, and doubled my income. So what happened in […]